PRIVACY POLICY
Jiggle Fish Digital Marketing
Effective Date: February 5, 2026
Last Updated: February 5, 2026

CONTACT INFORMATION
Jiggle Fish Digital Marketing
1118 Hampton Ave Suite 107
St. Louis, MO 63139
United States
Email: support@jigglefish.io
Privacy Inquiries: privacy@jigglefish.io
Websites: www.jigglefish.io, www.jigglefishreviews.com

1. INTRODUCTION
Welcome to Jiggle Fish Digital Marketing ("Jiggle Fish," "we," "us," or "our"). We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you:

Visit our website at www.jigglefish.io
Register for or use our services (Emma, Jiggle Fish Pro, or other platforms)
Subscribe to our digital products or guides
Communicate with us via email, phone, SMS/text message, or other channels
Interact with our marketing materials

Please read this Privacy Policy carefully. By accessing or using our services, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy.

2. SERVICES WE PROVIDE
Jiggle Fish provides AI-powered local marketing automation services including:

Google Business Profile optimization
Autonomous SEO management
Citations building and management
AI search optimization
YouTube video creation
Multi-location profile management

Jiggle Fish Reviews

Review management and automation
Social media posting and scheduling
SMS campaign management
Customer engagement automation
Multi-platform review monitoring

Additional Services

Digital marketing guides and training materials
Consultation and strategy services
Done-for-you setup services
Full-service management packages


3. INFORMATION WE COLLECT
A. Personal Information You Provide
Account Registration:

Full name
Email address
Phone number (including mobile number for SMS)
Business name and address
Payment information (credit card, billing address)
Password and account credentials
Date of birth (for age verification and compliance)

Service Setup:

Google Business Profile information
Social media account credentials (with your permission)
Website URLs and business information
Customer lists (names, phone numbers, email addresses)
Review platform credentials
Business categories and service descriptions

Communications:

Information you provide in emails, contact forms, or support tickets
Survey responses and feedback
Chat messages with our support team
Phone call recordings (with notice)
SMS/text message content and metadata

Purchase Information:

Product or service purchased
Transaction history
Subscription status
Payment method details (processed by our payment provider)

B. Automatically Collected Information
Device and Usage Information:

IP address
Browser type and version
Operating system
Device identifiers
Pages viewed and time spent on pages
Links clicked
Referral sources
Date and time of access
Geographic location (city/state level)

Cookies and Tracking Technologies:
We use cookies, web beacons, pixels, and similar technologies to:

Remember your preferences and settings
Authenticate your account
Analyze how you use our services
Deliver targeted advertising
Improve user experience
Prevent fraud and enhance security

For detailed information about cookies, see Section 13 (Cookie Policy).
Analytics Data:

Usage patterns and feature engagement
Performance metrics
Error logs and diagnostic data
A/B test data

C. SMS/Text Messaging Data (A2P)
When you opt-in to receive text messages from Jiggle Fish:
Consent Records:

Mobile phone number
Date and time of opt-in
Method of opt-in (web form, keyword, verbal)
IP address at time of consent
Consent language shown to you
Opt-in confirmation records

Message Data:

Phone number and carrier information
Message content (sent and received)
Delivery status and timestamps
Opt-out requests and dates
Message interaction data (clicks, responses)
Campaign identifiers

Carrier Information:

Wireless carrier name
Network type
Porting status
Phone number type (mobile/landline)

D. Information from Third Parties
Service Providers:

Payment processors (Stripe, PayPal)
Email service providers (Mailchimp, SendGrid)
SMS gateway providers (Twilio, Bandwidth)
Analytics services (Google Analytics, Mixpanel)
Advertising platforms (Facebook, Google Ads)

Public Sources:

Publicly available business information
Social media profiles (if you connect them)
Review platforms and directories
Google Business Profile data

Data Enrichment Services:

Business verification data
Contact information validation
Demographic data
Firmographic data

E. Information from Your Use of Our Services
Platform Activity:

Reviews collected and managed
Social media posts created
SMS campaigns sent
Google Business Profile updates
Customer interactions
Content generated through Emma or Jiggle Fish Pro

End Customer Data (As Data Processor):
When you upload customer data to our platform, we process:

Customer names and contact information
Email addresses and phone numbers
Transaction data and purchase history
Review content and ratings
Communication preferences
Any other data you choose to upload

Note: For end customer data, YOU are the Data Controller and we are the Data Processor. Our Data Processing Addendum governs this relationship.

4. SMS/TEXT MESSAGING (A2P) PROGRAM DETAILS
A. Program Overview
Jiggle Fish offers SMS/text messaging services for:
Service Messages (Transactional):

Account notifications and security alerts
Service updates and confirmations
Password resets and verification codes
Subscription renewals and payment confirmations
Technical support communications

Marketing Messages (Promotional):

Special offers and promotions
New product announcements
Educational content and tips
Event notifications
Re-engagement campaigns

Customer Review Requests:

Review solicitation messages sent on your behalf
Review reminders and follow-ups
Thank you messages for reviews

B. Opt-In Requirements
Express Written Consent:
Before sending you marketing or review request texts, we will obtain your express written consent through one of these methods:

Web Form Opt-In:

Checking a box specifically for SMS consent
Entering your mobile number in an SMS opt-in field
Submitting a form with clear SMS consent language


Keyword Opt-In:

Texting a keyword (e.g., "JOIN," "START") to our short code
Receiving an automated confirmation message
Replying to confirm your subscription


Point of Sale:

Verbal consent with written confirmation sent immediately
Paper form with SMS consent checkbox
Digital signature on consent form



What We Disclose at Opt-In:

Program name and purpose
Approximate message frequency (e.g., "up to 10 msgs/month")
Confirmation that message and data rates may apply
How to get help (text HELP)
How to opt-out (text STOP)
Link to Terms of Service and Privacy Policy
Company name and contact information

Example Opt-In Language:

"By providing your mobile number and checking this box, you agree to receive automated marketing text messages from Jiggle Fish at the number provided. Msg & data rates may apply. Msg frequency varies. Reply STOP to unsubscribe or HELP for help. View our Privacy Policy at jigglefish.io/privacy and Terms at jigglefish.io/terms."

C. Message Frequency and Content
Expected Frequency:

Marketing messages: Up to 10 messages per month
Service messages: As needed (no opt-out available for critical account notifications)
Review requests: Up to 5 messages per customer campaign

Message Types You May Receive:

Welcome messages upon opt-in
Promotional offers and discounts
Product updates and announcements
Educational content and marketing tips
Review request templates
Event reminders
Account alerts and security notifications
Subscription renewal reminders

Message Timing:
We will only send messages between:

5:00 AM - 11:00 PM in your local time zone
Monday through Saturday (limited Sunday messaging)
Compliance with state-specific quiet hours

D. Your SMS Rights and Options
OPT-OUT (Unsubscribe):

Text STOP, END, CANCEL, UNSUBSCRIBE, or QUIT to any message
You will receive one final confirmation message
Opt-out is immediate and effective across all campaigns
You can also opt-out by emailing support@jigglefish.io or logging into your account

HELP (Get Assistance):

Text HELP or INFO to any message
You will receive our support contact information
For additional help, email support@jigglefish.io or call 1-314-888-2880

Re-Opt-In:

If you previously opted out, you may opt back in using the same methods as initial opt-in
Previous opt-out history will be maintained for compliance records

E. Costs and Carrier Information
Message and Data Rates:

Standard message and data rates from your wireless carrier apply
Jiggle Fish does not charge for messages, but your carrier may
Check with your carrier for details on your specific plan

Supported Carriers:
We support all major U.S. carriers including:

AT&T
T-Mobile (including Metro, Mint Mobile)
Verizon
Sprint
Boost Mobile
Cricket Wireless
U.S. Cellular
Virgin Mobile
And 300+ regional carriers

International:

Currently available for U.S. and Canada phone numbers only
International rates may apply for Canadian recipients

F. Technical Requirements
Compatible Devices:

SMS-capable mobile phones
Smartphones (iPhone, Android, etc.)
Some tablets with cellular service

Not Supported:

Landline phones
VoIP numbers (in most cases)
Certain pre-paid carriers may have limitations

G. SMS Data Security and Privacy
How We Protect Your SMS Data:

End-to-end encryption in transit
Secure storage of phone numbers and message content
Access limited to authorized personnel only
Regular security audits of SMS systems
Compliance with CTIA guidelines and carrier requirements

SMS Data Retention:

Active opt-in records: Duration of consent
Opt-out records: Maintained for 4 years after opt-out
Message content logs: 90 days (unless longer retention required by law)
Phone numbers: Retained while you maintain an active account

Third-Party SMS Providers:
We use Twilio/Bandwidth as our SMS gateway provider. They process messages on our behalf and are contractually required to:

Maintain appropriate security measures
Comply with privacy laws
Use data only for message delivery
Delete data per our retention policies

H. SMS Compliance Certifications
Jiggle Fish complies with:

TCPA (Telephone Consumer Protection Act)
CTIA Messaging Principles and Best Practices
TRACED Act requirements
Carrier-specific guidelines (AT&T, T-Mobile, Verizon)
10DLC registration for brand and campaign verification
SHAFT compliance (no Sex, Hate, Alcohol, Firearms, Tobacco content)

Our 10DLC Registration:

Brand: Jiggle Fish Digital Marketing
EIN: 90-0402056
Registration Status: Verified
Campaigns: Marketing, Customer Care, Account Notifications

I. Prohibited SMS Content
We will not send messages containing:

Illegal content or promoting illegal activities
Hate speech or discriminatory content
Adult/sexual content (SHAFT violation)
Alcohol, firearms, or tobacco promotion (SHAFT violation)
Phishing or fraudulent schemes
Malware or viruses
Third-party affiliate marketing (without proper disclosure)
Cannabis or CBD products (restricted by carriers)
Get-rich-quick schemes or pyramid marketing
Loan or debt collection messages without proper licensing

J. SMS for End Customers (Your Customers)
If You Use Our SMS Services for Your Customers:
When you use Jiggle Fish to send SMS messages to YOUR customers:

YOU are responsible for obtaining proper consent
YOU must comply with TCPA and CTIA guidelines
YOU must provide clear opt-out instructions
YOU are liable for non-compliance with SMS regulations
YOU must not send prohibited content
YOU agree to indemnify Jiggle Fish for violations

We Provide:

Compliant message templates
Automatic STOP/HELP handling
Opt-out management tools
Consent tracking features
Compliance documentation and guidance

You Must:

Obtain express written consent before sending
Include your business name in messages
Honor opt-outs immediately
Maintain consent records for 4 years
Only send messages during acceptable hours
Comply with all applicable laws


5. HOW WE USE YOUR INFORMATION
A. Legal Bases for Processing
We process your personal information based on the following legal grounds:
1. Contract Performance (GDPR Art. 6(1)(b))

Provide our services (Emma, Jiggle Fish Pro)
Process your account registration
Deliver products you've purchased (guides, templates)
Process payments and manage subscriptions
Provide customer support
Send service-related notifications

2. Legitimate Interests (GDPR Art. 6(1)(f))

Improve and optimize our services
Conduct analytics and research
Prevent fraud and ensure security
Protect our legal rights
Manage business operations
Send marketing to existing customers (with opt-out)
Network and information security

3. Legal Obligations (GDPR Art. 6(1)(c))

Comply with laws and regulations
Respond to legal requests
Meet tax and accounting requirements
Maintain required records
Report illegal activities
Comply with data breach notification laws

4. Consent (GDPR Art. 6(1)(a))

Send marketing emails and SMS messages
Place non-essential cookies
Share data with marketing partners
Use testimonials with your information
Automated calling (if applicable)
Optional data processing not covered above

Note: You can withdraw consent at any time. Withdrawal doesn't affect the lawfulness of processing before withdrawal.
B. Specific Uses of Your Information
Service Delivery:

Create and manage your account
Authenticate your identity
Process payments and billing
Deliver Jiggle Fish services
Optimize your Google Business Profile
Automate review collection
Schedule social media posts
Send SMS campaigns on your behalf
Generate reports and analytics
Provide customer support

Communications:

Send service updates and notifications
Respond to your inquiries
Send password resets and security alerts
Provide technical support
Send subscription renewal reminders
Notify you of account activity

Marketing (With Your Consent):

Send promotional emails about our services
Send SMS marketing messages (separate consent)
Deliver targeted advertising
Share special offers and discounts
Announce new features or products
Send educational content and tips
Invite you to webinars or events

Improvement and Analytics:

Understand how you use our services
Analyze usage patterns and trends
Conduct A/B testing
Develop new features and products
Improve user experience
Optimize website performance
Measure marketing effectiveness

Security and Fraud Prevention:

Detect and prevent fraudulent activity
Monitor for security threats
Investigate suspicious behavior
Enforce our Terms of Service
Protect our rights and property
Maintain system integrity

Legal and Compliance:

Comply with applicable laws
Respond to legal processes
Maintain required records
Conduct audits
Exercise or defend legal claims
Report to regulatory authorities


6. HOW WE SHARE YOUR INFORMATION
A. Service Providers (Data Processors)
We share your information with third-party service providers who perform services on our behalf:
Technology Infrastructure:

AWS / Google Cloud - Hosting and data storage
Cloudflare - CDN and security services
MongoDB / PostgreSQL - Database services

Payment Processing:

Stripe - Credit card processing
PayPal - Alternative payment method
Recurly - Subscription management

Communication Services:

Twilio - SMS/text messaging gateway
SendGrid / Mailchimp - Email delivery
Zendesk / Intercom - Customer support

Marketing and Analytics:

Google Analytics - Website analytics
Facebook Pixel - Advertising and attribution
Mixpanel - Product analytics
Hotjar - User behavior analytics

All service providers are contractually required to:

Use data only for specified purposes
Implement appropriate security measures
Comply with data protection laws
Delete or return data upon request
Not sell or share data for their own purposes

B. Business Partners (With Your Consent)
We may share data with business partners for:

Co-marketing initiatives
Integration with third-party tools
Referral programs
Joint product offerings

C. Legal Requirements and Protection
We may disclose your information when required or permitted by law:
Legal Obligations:

Comply with laws, regulations, or legal processes
Respond to government or law enforcement requests
Comply with court orders or subpoenas
Meet tax or accounting requirements

Rights Protection:

Enforce our Terms of Service
Protect our rights, property, or safety
Protect users or the public from harm
Investigate fraud or security issues
Prevent illegal activity

Emergency Situations:

Prevent imminent harm to persons or property
Address urgent security threats
Respond to emergencies

D. Business Transfers
In the event of a merger, acquisition, reorganization, bankruptcy, or sale of assets:

Your data may be transferred to the acquiring entity
You will be notified via email and prominent website notice
The new entity will be bound by this Privacy Policy (or you'll be notified of changes)
You may have options regarding your data

E. Aggregated and De-Identified Data
We may share aggregated or de-identified data that cannot identify you:

Usage statistics and trends
Market research and insights
Industry reports and benchmarks
Academic research

This data is not considered personal information and is not subject to this Privacy Policy.
F. With Your Consent
We may share your information for other purposes with your explicit consent.
G. We Do NOT Sell Your Personal Information
Important: Jiggle Fish does not sell your personal information to third parties for monetary consideration. We do not engage in data brokering or selling contact lists.
California Residents: We have not sold personal information in the preceding 12 months and do not sell personal information of minors under 16.

7. INTERNATIONAL DATA TRANSFERS
A. Where Your Data Is Processed
Jiggle Fish is based in the United States. We may process and store your data in:

United States
Canada (for Canadian customers)
European Union (for EU/EEA customers, where possible)
Other countries where our service providers operate

B. Transfers from the EU/EEA
If you are located in the European Union or European Economic Area, we ensure appropriate safeguards for international transfers:
Standard Contractual Clauses (SCCs):

We use EU Commission-approved SCCs with our service providers
SCCs provide enforceable rights and effective remedies
Updated to reflect Schrems II requirements

Adequacy Decisions:

We prioritize service providers in countries with EU adequacy decisions
UK has an adequacy decision (as of 2026)

Additional Safeguards:

Technical measures (encryption, pseudonymization)
Organizational measures (access controls, training)
Contractual commitments from service providers
Regular compliance reviews

C. Transfers from Other Regions
For transfers from other jurisdictions:

We comply with applicable cross-border data transfer requirements
We implement appropriate safeguards as required by local law
We provide transparency about where data is processed

D. Your Rights Regarding International Transfers
EU/EEA residents have the right to:

Object to transfers that don't have appropriate safeguards
Request information about safeguards in place
Lodge a complaint with your supervisory authority


8. DATA SECURITY
A. Our Security Commitments
We implement robust technical and organizational measures to protect your personal information from:

Unauthorized access
Accidental loss
Destruction or damage
Unauthorized disclosure or alteration

B. Technical Security Measures
Encryption:

TLS/SSL encryption for data in transit (HTTPS)
AES-256 encryption for data at rest
End-to-end encryption for sensitive communications
Encrypted database backups

Access Controls:

Multi-factor authentication (MFA) for staff accounts
Role-based access control (RBAC)
Principle of least privilege
Regular access reviews and revocation
Strong password requirements

Network Security:

Firewalls and intrusion detection systems (IDS)
DDoS protection via Cloudflare
Regular vulnerability scanning
Penetration testing (annual or after major changes)
Network segmentation

Application Security:

Secure coding practices
Regular security updates and patches
SQL injection prevention
Cross-site scripting (XSS) protection
CSRF token validation
Input validation and sanitization

Monitoring and Logging:

Real-time security monitoring
Automated threat detection
Comprehensive audit logs
Incident response procedures
Regular log reviews

Backup and Recovery:

Daily automated backups
Encrypted backup storage
Disaster recovery plan
Regular recovery testing
Geographic redundancy

C. Organizational Security Measures
Personnel Security:

Background checks for employees with data access
Confidentiality and non-disclosure agreements
Regular security awareness training
Clear data handling procedures
Limited access to personal data

Vendor Management:

Security assessments of third-party providers
Contractual security requirements
Regular vendor audits
Due diligence before engagement

Policies and Procedures:

Information security policy
Incident response plan
Data breach notification procedures
Regular policy reviews and updates
Documentation of security measures

Physical Security:

Secure data center facilities (via AWS/Google Cloud)
Physical access controls
Environmental controls
Surveillance systems

D. Your Security Responsibilities
You play a critical role in protecting your information:
Account Security:

Use a strong, unique password (min. 12 characters)
Enable multi-factor authentication (if available)
Don't share your password with anyone
Log out after using shared devices
Keep your password confidential

Reporting:

Notify us immediately of unauthorized access
Report suspicious activity or security concerns
Report lost or stolen devices with access to your account

Device Security:

Keep your device and software updated
Use antivirus/antimalware protection
Secure your Wi-Fi network
Don't access your account on public computers or unsecured networks

E. Security Limitations
No Guarantee:
While we implement industry-standard security measures, no system is 100% secure. We cannot guarantee absolute security of your information.
Internet Risks:
Transmission of data over the internet inherently carries risks. We use encryption to mitigate these risks but cannot eliminate them entirely.
Third-Party Risk:
We carefully select service providers, but we cannot control their security practices. We rely on their contractual commitments and periodic audits.
User Error:
The most common security breaches result from user error (weak passwords, phishing, social engineering). Please follow security best practices.
F. Data Breach Response
In the event of a data breach affecting your personal information:
Our Response:

Contain and investigate the breach immediately
Assess the scope and impact
Notify affected individuals within 72 hours (GDPR) or as required by applicable law
Notify relevant supervisory authorities
Provide details about the breach and our response
Offer guidance on protective measures you can take
Implement additional safeguards to prevent recurrence

What We'll Tell You:

Nature of the breach
Types of data affected
Approximate number of affected individuals
Potential consequences
Measures we've taken
Steps you should take
Contact information for questions

Your Rights After a Breach:

Request additional information
File a complaint with supervisory authority
Seek legal remedies (where applicable)


9. DATA RETENTION
A. How Long We Keep Your Data
We retain personal information only as long as necessary for the purposes described in this Privacy Policy or as required by law.
Retention Periods:
Data TypeRetention PeriodReasonAccount informationDuration of account + 7 yearsLegal and accounting obligationsPayment informationDuration of account + 7 yearsTax and financial record requirementsTransaction records7 years after transactionIRS and accounting requirementsMarketing consentUntil withdrawn + 3 yearsCompliance documentationSMS opt-in records4 years after opt-outTCPA compliance requirementsSMS message logs90 daysStandard industry practiceEmail communications6 yearsLegal defense and record-keepingSupport tickets6 yearsCustomer service recordsWebsite analytics26 monthsGoogle Analytics standardCookies13 months (or per Cookie Policy)ePrivacy Directive complianceAutomatically collected data26 monthsStandard analytics retentionEnd customer data (as processor)Per merchant instructionsData Processing AgreementOpt-out/suppression listsIndefinitelyHonor opt-out preferencesLegal hold dataUntil legal matter resolvedLitigation requirementsBackup data90 days in backupsDisaster recovery purposes
B. Retention After Account Closure
When you close your account:

Active data is deleted within 30 days
Some data is retained for legal/compliance purposes (see table above)
Backup copies may exist for up to 90 days
Anonymized or aggregated data may be retained indefinitely

C. Legal Obligations
We may retain data longer when required by:

Tax laws (7 years for financial records)
Employment laws
Contract disputes or litigation
Regulatory investigations
Court orders or legal holds

D. End Customer Data (As Data Processor)
For end customer data you upload to our platform:

Retention is governed by your instructions
We delete or return data upon contract termination
We comply with your data retention policies
See our Data Processing Addendum for details

E. Secure Deletion
When retention periods expire, we:

Securely delete data using industry-standard methods
Overwrite data to prevent recovery
Delete backup copies
Anonymize data when deletion is not feasible
Document deletion for compliance purposes


10. YOUR PRIVACY RIGHTS
A. Rights Under GDPR (EU/EEA Residents)
If you are located in the European Union or European Economic Area, you have the following rights:
1. Right of Access (Art. 15)

Request confirmation of whether we process your personal data
Obtain a copy of your personal data
Receive information about how we process your data
No charge for first request (reasonable fee for additional copies)

2. Right to Rectification (Art. 16)

Correct inaccurate personal data
Complete incomplete personal data
Update outdated information

3. Right to Erasure / "Right to Be Forgotten" (Art. 17)

Request deletion of your personal data when:

No longer necessary for the purposes collected
You withdraw consent (where processing is based on consent)
You object to processing (and no overriding legitimate grounds exist)
Data was unlawfully processed
Required by legal obligation


Exceptions: We may retain data for legal claims, compliance, or public interest

4. Right to Restriction of Processing (Art. 18)

Limit how we use your data when:

You contest the accuracy (while we verify)
Processing is unlawful but you don't want deletion
We no longer need the data but you need it for legal claims
You've objected to processing (pending verification of legitimate grounds)



5. Right to Data Portability (Art. 20)

Receive your data in a structured, commonly used, machine-readable format (CSV, JSON)
Transmit your data to another controller
Applies only to data you provided and where processing is automated

6. Right to Object (Art. 21)

Object to processing based on legitimate interests
Object to direct marketing (including profiling) at any time
Object to processing for scientific/historical research or statistical purposes
We must cease processing unless we demonstrate compelling legitimate grounds

7. Right Not to Be Subject to Automated Decision-Making (Art. 22)

Not be subject to decisions based solely on automated processing that produce legal effects or significantly affect you
Right to human intervention
Right to express your point of view
Right to contest the decision

8. Right to Withdraw Consent (Art. 7(3))

Withdraw consent at any time (where processing is based on consent)
Withdrawal doesn't affect lawfulness of processing before withdrawal
Easy as giving consent

9. Right to Lodge a Complaint

File a complaint with your supervisory authority
EU/EEA: Contact your local Data Protection Authority
UK: Information Commissioner's Office (ico.org.uk)
List of EU authorities: edpb.europa.eu

B. Rights Under CCPA/CPRA (California Residents)
California residents have the following rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):
1. Right to Know

What personal information we collect
Categories of sources from which information is collected
Business or commercial purpose for collecting information
Categories of third parties with whom we share information
Specific pieces of personal information we hold about you

2. Right to Delete

Request deletion of personal information we collected from you
Exceptions: We may retain data for certain legal reasons (fraud prevention, legal compliance, internal uses)

3. Right to Correct

Request correction of inaccurate personal information (CPRA)

4. Right to Opt-Out

Opt-out of the "sale" or "sharing" of your personal information
Note: Jiggle Fish does not sell personal information

5. Right to Limit Use of Sensitive Personal Information

Limit use and disclosure of sensitive personal information (CPRA)
Applies to: Social Security numbers, precise geolocation, health data, etc.

6. Right to Non-Discrimination

Not be discriminated against for exercising your CCPA/CPRA rights
We will not:

Deny goods or services
Charge different prices or rates
Provide different level or quality of services
Suggest you will receive different prices or services



7. Authorized Agent

Designate an authorized agent to make requests on your behalf
Must provide written authorization
We may require you to verify your identity

C. Rights Under Other U.S. State Privacy Laws
Virginia (VCDPA), Colorado (CPA), Connecticut (CTDPA), Utah (UCPA), and Other States:
Similar rights to CCPA/CPRA:

Right to access personal data
Right to correct inaccuracies
Right to delete personal data
Right to data portability
Right to opt-out of:

Sale of personal data
Targeted advertising
Profiling for significant decisions


Right to appeal denials of requests

Specific state law details available at: jigglefish.io/state-privacy-rights
D. Rights Under Email Marketing Laws (CAN-SPAM Act)
Your Email Rights:

Opt-out of marketing emails at any time
See clearly who the email is from
Know if the message is an advertisement
Know our physical address
Opt-out must be honored within 10 business days

How to Opt-Out:

Click "Unsubscribe" link in any marketing email
Email support@jigglefish.io with "Unsubscribe" in subject
Log into your account and update preferences

E. Rights Under Text Messaging Laws (TCPA)
Your SMS Rights:

Provide express written consent before receiving marketing texts
Revoke consent at any time
Text STOP to opt-out immediately
Not receive automated calls/texts to cell phones without consent
Text HELP for assistance
Complain to FCC for violations: fcc.gov/complaints

F. Rights for All Users (General)
Regardless of location, all users can:

Update account information
Close their account
Opt-out of marketing communications
Request information about data processing
Contact us with privacy questions or concerns


11. HOW TO EXERCISE YOUR RIGHTS
A. Request Methods
Email:

Send to: support@jigglefish.io or privacy@jigglefish.io
Subject: "Privacy Rights Request - [Your Name]"

Online Form:

Visit: jigglefish.io/privacy-request
Complete the form with your details

Mail:

Jiggle Fish Digital Marketing
ATTN: Privacy Rights Request
1118 Hampton Ave Suite 107
St. Louis, MO 63139

In Your Account:

Log in to your account
Go to Settings > Privacy
Use self-service tools to update or delete data

B. Information to Include
Please provide:

Your full name
Email address associated with your account
Phone number (if relevant to request)
Specific right(s) you wish to exercise
Description of your request
Proof of identity (for security purposes)
State of residence (for state-specific rights)

C. Verification Process
To protect your privacy, we must verify your identity:
For Account Holders:

Log into your account, OR
Provide email and phone number on account, OR
Answer security questions

For Non-Account Holders:

Provide matching information we have on file
May require government-issued ID (redact sensitive info)
May require signed declaration under penalty of perjury

For Requests via Authorized Agent:

Written authorization from you
Proof of agent's identity
May require direct confirmation from you

D. Response Timeline
We will respond to your request within:

30 days (GDPR - EU/EEA requests)
45 days (CCPA/CPRA - California requests)
45 days (Other U.S. state privacy laws)
10 business days (CAN-SPAM email opt-out)
Immediately (SMS STOP requests)

We may extend the response period by an additional 30-45 days if necessary, with notice and explanation.
E. Request Outcomes
Approval:

We will fulfill your request as described
Provide confirmation of actions taken
Deliver data in requested format (if applicable)

Partial Approval:

Explain what we can/cannot do
Provide reasons for limitations
Offer alternative solutions

Denial:

Provide specific reasons for denial
Explain applicable exceptions
Inform you of appeal rights (where applicable)
Provide contact info for supervisory authority (GDPR)

F. No Fee for Most Requests

First request is free
Excessive or repetitive requests may incur a reasonable fee
Manifestly unfounded requests may be refused
We'll notify you of any fees before processing

G. Appeals (U.S. State Laws)
If we deny your request under Virginia, Colorado, Connecticut, or Utah law:

You have the right to appeal
Email: privacy@jigglefish.io with "Privacy Request Appeal"
Include original request details
Explain reasons for appeal
We will respond within 60 days
If we deny the appeal, you may contact your state Attorney General


12. CHILDREN'S PRIVACY
A. Age Restrictions
Our services are not intended for children.
We do not knowingly collect personal information from:

Individuals under 18 years of age (general)
Individuals under 16 years of age (EU/EEA)
Individuals under 13 years of age (COPPA)

B. COPPA Compliance
Jiggle Fish complies with the Children's Online Privacy Protection Act (COPPA). We:

Do not target children under 13
Do not knowingly collect data from children under 13
Do not condition participation on disclosure of more information than reasonably necessary
Do not share children's information with third parties (if inadvertently collected)

C. If We Discover Child Data
If we learn we have collected data from a child under the applicable age:

We will delete the information within 30 days
We will terminate the associated account
We will take steps to prevent future collection
We will notify the individual (if possible) of the deletion

D. Parental Rights
If you believe we have collected information from your child:

Contact us immediately at: privacy@jigglefish.io
Subject: "Child Privacy Concern"
Provide: Child's name, date of birth, and your relationship

Parents/guardians have the right to:

Review their child's personal information
Request deletion of their child's information
Refuse further collection or use of their child's information
Be notified of our information practices

E. Age Verification
We may implement age verification measures:

Date of birth collection during registration
Age checkboxes and affirmations
Credit card verification (18+ verification)
Review of account activity for suspected underage users


13. COOKIES AND TRACKING TECHNOLOGIES
A. What Are Cookies?
Cookies are small text files stored on your device when you visit a website. They help websites remember your preferences and improve functionality.
Types of Cookies:

Session cookies: Deleted when you close your browser
Persistent cookies: Remain until they expire or you delete them
First-party cookies: Set by jigglefish.io
Third-party cookies: Set by external services (e.g., Google Analytics)

B. Cookies We Use
Essential Cookies (Cannot Be Disabled):

Authentication cookies (keep you logged in)
Security cookies (prevent fraud)
Load balancing cookies (ensure site performance)
Session state cookies (remember your actions)

Performance Cookies:

Google Analytics (traffic and usage analysis)
Error tracking (identify technical issues)
A/B testing (optimize user experience)

Functionality Cookies:

Language preferences
Region/location preferences
Font size and accessibility settings
Remember your choices

Marketing Cookies:

Facebook Pixel (track conversions)
Google Ads (measure ad effectiveness)
Retargeting pixels (show relevant ads)
Affiliate tracking (attribute referrals)

C. Other Tracking Technologies
Web Beacons (Pixels):

Small transparent images embedded in emails or web pages
Track email opens and website visits
Measure campaign effectiveness

Local Storage:

HTML5 local storage
Stores larger amounts of data than cookies
Persists after browser is closed

Device Fingerprinting:

Collects information about your device configuration
Used for fraud prevention and security

D. Third-Party Cookies
We allow select third-party services to place cookies:

Google Analytics: Website analytics (analytics.google.com/privacy)
Facebook: Ad targeting and attribution (facebook.com/privacy)
Google Ads: Ad measurement (policies.google.com/privacy)
Hotjar: User behavior analytics (hotjar.com/privacy)
Mixpanel: Product analytics (mixpanel.com/privacy)

Each service has its own privacy policy governing cookie use.
E. Managing Cookies
Browser Controls:
Most browsers allow you to:

View cookies stored on your device
Delete cookies
Block all cookies
Block third-party cookies only
Set cookie preferences per website

Browser-Specific Instructions:

Chrome: chrome://settings/cookies
Firefox: support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer
Safari: support.apple.com/guide/safari/manage-cookies-sfri11471/mac
Edge: support.microsoft.com/microsoft-edge/delete-cookies

Cookie Preference Tool:

Visit jigglefish.io/cookie-preferences
Customize your cookie settings
Change preferences at any time

Industry Opt-Out Tools:

Network Advertising Initiative: optout.networkadvertising.org
Digital Advertising Alliance: optout.aboutads.info
European Digital Advertising Alliance: youronlinechoices.eu

F. Effect of Disabling Cookies
If you disable cookies:

You may not be able to log in
Some features may not work properly
Preferences won't be saved
You'll still see ads (just not personalized)

Essential cookies cannot be disabled as they're required for site functionality.
G. Do Not Track (DNT)
Some browsers offer a "Do Not Track" (DNT) signal. Currently:

There is no industry standard for honoring DNT
Our website does not respond to DNT signals
You can control tracking through cookie settings

H. Mobile Tracking
In Mobile Apps:
We may use mobile-specific tracking:

Device identifiers (IDFA on iOS, GAID on Android)
Mobile analytics SDKs
Push notification tokens

Opting Out:

iOS: Settings > Privacy > Tracking
Android: Settings > Google > Ads > Opt out of Ads Personalization

I. Cookie Policy Updates
We update our Cookie Policy periodically. Check jigglefish.io/cookies for the latest version.

14. THIRD-PARTY WEBSITES AND SERVICES
A. Links to Third-Party Sites
Our website and services may contain links to external websites:

Google Business Profile
Social media platforms (Facebook, LinkedIn, Twitter)
Review sites (Google Reviews, Yelp, Trustpilot)
Integration partners
Educational resources

We are not responsible for:

Privacy practices of third-party websites
Content on third-party sites
Security of third-party services
How third parties use your information

Please review the privacy policies of any third-party sites you visit.
B. Social Media Plugins
We use social media plugins that may collect information:
Facebook:

Like button, Share button
Facebook Pixel (tracking and advertising)
Privacy: facebook.com/privacy

LinkedIn:

Share button
Privacy: linkedin.com/legal/privacy-policy

Twitter:

Tweet button
Privacy: twitter.com/privacy

YouTube:

Embedded videos
Privacy: policies.google.com/privacy

These plugins may:

Collect your IP address
Track pages you visit
Set cookies on your device
Send data to social networks (even if you don't interact with the plugin)

C. Third-Party Service Providers
We use third-party services with their own privacy policies:

Payment Processors:

Stripe: stripe.com/privacy
PayPal: paypal.com/privacy

Communication Providers:

Twilio (SMS): twilio.com/privacy
SendGrid (Email): sendgrid.com/privacy

Analytics:

Google Analytics: policies.google.com/privacy
Mixpanel: mixpanel.com/privacy

D. OAuth and Account Connections
When you connect third-party accounts (Google, Facebook, etc.):

You authorize us to access certain information
We only access what you explicitly grant
You can revoke access at any time through the third-party platform
Revocation may limit service functionality

We may access:

Basic profile information (name, email)
Google Business Profile data (with your permission)
Social media posting permissions (for automation)
Review platform access (to monitor reviews)

E. Integration Partners
If you use our integrations with other services:

Zapier: Connect Jiggle Fish to 5,000+ apps
Make (formerly Integromat): Workflow automation
API integrations: Custom connections you build

Your responsibility:

Understand what data flows between services
Review privacy policies of connected services
Configure appropriate data sharing settings

F. Advertising Networks
We participate in ad networks that may collect information:

Google Ads: Display ads and remarketing
Facebook Ads: Targeted advertising
LinkedIn Ads: B2B advertising

These networks:

Use cookies and pixels to track behavior
May show ads on other websites
Have their own privacy policies
Offer opt-out options (see Section 13)


15. AUTOMATED DECISION-MAKING AND PROFILING
A. What Is Automated Decision-Making?
Automated decision-making is when decisions are made about you solely by automated means, without human involvement.
B. Profiling We May Perform
We may use automated systems to:
Service Optimization:

Personalize your user experience
Recommend features or settings
Optimize email send times
Customize content based on usage patterns

Security and Fraud Prevention:

Detect suspicious login attempts
Identify potential fraud
Block malicious activity
Flag high-risk transactions

Marketing and Analytics:

Segment users for targeted campaigns
Predict customer lifetime value
Identify users likely to churn
Measure campaign effectiveness

Product Improvements:

Analyze feature usage
A/B test variations
Optimize performance
Prioritize development roadmap

C. Decisions with Legal or Significant Effects
We do not make automated decisions that produce legal effects or similarly significantly affect you, such as:

Automatic account termination without human review
Credit decisions
Employment decisions
Denying service based solely on profiling

All significant decisions involve human review.
D. Your Rights Regarding Automated Decisions
Under GDPR (EU/EEA), you have the right to:

Not be subject to decisions based solely on automated processing
Request human intervention
Express your point of view
Contest the decision
Obtain an explanation of the logic involved

To exercise these rights:

Email: privacy@jigglefish.io
Subject: "Automated Decision Inquiry"

E. Right to Opt-Out
You may object to:

Profiling for marketing purposes
Automated content personalization
Behavioral targeting

Note: Some automated processing is necessary for service delivery and cannot be opted out of (e.g., fraud detection).

16. CALIFORNIA "SHINE THE LIGHT" LAW
A. Law Summary
California Civil Code Section 1798.83 permits California residents to request information about disclosures of personal information to third parties for direct marketing purposes.
B. Our Disclosure
Jiggle Fish does not share personal information with third parties for their own direct marketing purposes.
If our practices change, we will update this section and provide the required disclosures.
C. How to Request Information
California residents may request:

Categories of personal information disclosed
Names and addresses of third parties who received information
Examples of products/services marketed (if applicable)

To request:

Email: support@jigglefish.io
Subject: "California Shine the Light Request"
Include: Your name, address, and email
Limit: One request per calendar year

We will respond within 30 days.

17. NEVADA PRIVACY RIGHTS
A. Nevada Opt-Out Right
Nevada residents have the right to opt-out of the "sale" of certain personal information.
B. Our Practice
Jiggle Fish does not sell personal information as defined by Nevada law (NRS 603A).
C. How to Opt-Out (If Practices Change)
If our practices change in the future:

Email: privacy@jigglefish.io
Subject: "Nevada Opt-Out Request"
Include: Your name and email address


18. DATA PROTECTION OFFICER (DPO) / PRIVACY TEAM
A. Contact Information
For privacy-related inquiries:
Privacy Team:

Email: privacy@jigglefish.io
Mail: Jiggle Fish Digital Marketing, ATTN: Privacy Team, 1118 Hampton Ave Suite 107, St. Louis, MO 63139

Data Protection Officer (if required):

Currently, we are not required to appoint a DPO under GDPR
If this changes, DPO contact information will be provided here

B. When to Contact Us
Contact our Privacy Team for:

Questions about this Privacy Policy
Privacy rights requests (access, deletion, correction, etc.)
Concerns about how your data is processed
Data breach inquiries
Withdrawal of consent
Complaints about privacy practices
Requests for Data Processing Addendum
Questions about data transfers
Security concerns related to personal data


19. BUSINESS TRANSFERS AND CORPORATE CHANGES
A. Mergers, Acquisitions, and Sales
In the event of:

Merger with another company
Acquisition by another company
Sale of all or part of our assets
Bankruptcy or insolvency proceedings
Corporate reorganization

Your personal information may be transferred to the successor entity.
B. Your Rights During Transfers
We will:

Notify you via email and website notice
Provide at least 30 days' notice before transfer takes effect
Explain what will happen to your data
Describe your choices and options

You will have the right to:

Opt-out of the transfer (which may require account closure)
Request deletion of your data before transfer
Review the new entity's privacy policy
Exercise your privacy rights with the new entity

The new entity will be required to:

Honor this Privacy Policy (or provide notice of changes)
Comply with applicable privacy laws
Respect your privacy preferences
Provide the same or greater privacy protections

C. Continuing Obligations
Even after transfer:

Your previous privacy rights will be maintained
Opt-out preferences will be honored
Data will be used only for disclosed purposes (unless you consent otherwise)


20. ACCESSIBILITY
A. Our Commitment
We are committed to making our Privacy Policy accessible to all users, including those with disabilities.
B. Alternative Formats Available
If you need this Privacy Policy in an alternative format:

Large print
Audio version
Screen reader-friendly version
Accessible PDF
Translated version (upon request)

To request:

Email: support@jigglefish.io
Subject: "Accessible Privacy Policy Request"
Specify: Preferred format and any specific needs

We will provide the requested format within 10 business days.
C. Website Accessibility
Our website strives to meet WCAG 2.1 Level AA standards:

Keyboard navigation support
Screen reader compatibility
Alternative text for images
Clear headings and structure
Sufficient color contrast

Accessibility feedback:

Email: accessibility@jigglefish.io
We welcome suggestions for improvement


21. CHANGES TO THIS PRIVACY POLICY
A. Updates and Revisions
We may update this Privacy Policy periodically to reflect:

Changes in our services or business practices
New legal requirements
Technological developments
User feedback
Industry best practices

B. How We Notify You
Material Changes:
For significant changes that materially affect your rights:

Email notification to registered users
Prominent notice on our website (banner or pop-up)
In-app notification (if applicable)
At least 30 days' notice before changes take effect

Minor Changes:
For non-material changes:

Updated "Last Updated" date at the top of this policy
Logged in our change history (available upon request)
No specific notification required

C. Your Consent to Changes
Continued use of our services after changes become effective constitutes your acceptance of the updated Privacy Policy.
If you disagree with changes:

You may close your account
Request deletion of your data
Opt-out of specific practices (where possible)
Contact us with concerns: privacy@jigglefish.io

For consent-based processing:

We will obtain new consent where required by law
You can withdraw consent without penalty

D. Change History
We maintain a record of material changes:

Available upon request: privacy@jigglefish.io
Includes: Date of change, description, and reason

E. Review Frequency
We review this Privacy Policy:

At least annually
When we launch new services or features
When laws or regulations change
In response to user feedback or privacy incidents

We encourage you to review this policy regularly to stay informed about how we protect your information.

22. CONTACT US
A. General Inquiries
Jiggle Fish Digital Marketing
1118 Hampton Ave Suite 107
St. Louis, MO 63139
United States
Email: support@jigglefish.io
Phone: 314-888-2880
Website: www.jigglefish.io
B. Privacy-Specific Inquiries
Privacy Team: privacy@jigglefish.io
For Privacy Rights Requests:

Subject: "Privacy Rights Request - [Your Name]"
Include: Full name, email, description of request, proof of identity

For Data Protection Inquiries (EU/EEA):

Subject: "GDPR Inquiry - [Your Name]"

For California Privacy Rights (CCPA/CPRA):

Subject: "CCPA Request - [Your Name]"

C. SMS/Text Message Issues
To Opt-Out:

Text STOP to any message from us

For Help:

Text HELP to any message from us
Email: support@jigglefish.io

SMS Customer Support:

Email: support@jigglefish.io
Subject: "SMS Support - [Your Phone Number]"

D. Security Concerns
For security issues:

Email: security@jigglefish.io
Subject: "Security Concern - [Brief Description]"

For potential data breaches:

Email: security@jigglefish.io immediately
Include: Your name, account details, description of concern

E. Complaints and Supervisory Authorities
EU/EEA Residents:
You have the right to lodge a complaint with your supervisory authority:

Find your local authority: edpb.europa.eu/about-edpb/board/members_en
UK: Information Commissioner's Office (ico.org.uk)

U.S. Residents:

Federal Trade Commission: ftc.gov/complaint
Your state Attorney General's office

We prefer you contact us first so we can address your concerns directly.
F. Response Times
We aim to respond to inquiries within:

General questions: 2-3 business days
Privacy rights requests: 30-45 days (per applicable law)
Security concerns: 24-48 hours
SMS issues: Same business day


23. LEGAL COMPLIANCE SUMMARY
This Privacy Policy has been drafted to comply with:
A. International Laws
GDPR (General Data Protection Regulation):

Applies to: EU/EEA residents
Key requirements: Lawful basis, data subject rights, data protection by design, DPIAs, breach notification
Supervisory authority: European Data Protection Board (EDPB)

UK GDPR:

Applies to: UK residents
Similar to EU GDPR with UK-specific variations
Supervisory authority: Information Commissioner's Office (ICO)

B. U.S. Federal Laws
CCPA (California Consumer Privacy Act):

Applies to: California residents
Effective: January 1, 2020
Rights: Know, delete, opt-out, non-discrimination

CPRA (California Privacy Rights Act):

Applies to: California residents
Effective: January 1, 2023
Additional rights: Correct, limit sensitive data use, opt-out of sharing

CAN-SPAM Act:

Applies to: Commercial emails
Requirements: Opt-out mechanism, accurate headers, physical address, identification as ad

TCPA (Telephone Consumer Protection Act):

Applies to: Text messages and calls to mobile phones
Requirements: Prior express written consent, clear opt-out, compliance with CTIA guidelines

COPPA (Children's Online Privacy Protection Act):

Applies to: Children under 13
Requirements: Verifiable parental consent, privacy policy, data deletion

C. U.S. State Privacy Laws
Virginia (VCDPA):

Effective: January 1, 2023
Rights: Access, correct, delete, data portability, opt-out

Colorado (CPA):

Effective: July 1, 2023
Similar rights to VCDPA

Connecticut (CTDPA):

Effective: July 1, 2023
Similar rights to VCDPA

Utah (UCPA):

Effective: December 31, 2023
Similar rights to VCDPA

Other States:

Montana, Oregon, Texas, Iowa, Indiana, Tennessee, Delaware (various effective dates)
We monitor and comply with new state privacy laws as they take effect

D. Industry Standards
CTIA (Cellular Telecommunications Industry Association):

SMS/MMS messaging guidelines
Best practices for A2P messaging
SHAFT compliance (no Sex, Hate, Alcohol, Firearms, Tobacco)

10DLC (10-Digit Long Code):

Campaign registration requirements
Brand vetting and trust scores
Throughput and messaging limits

ISO 27001:

Information security management standards
We align our security practices with ISO 27001 principles


24. DEFINITIONS
To help you understand this Privacy Policy, here are definitions of key terms:
Personal Information / Personal Data:
Information relating to an identified or identifiable natural person, including name, email address, phone number, IP address, device identifiers, and other information that can identify you alone or in combination with other data.
Processing:
Any operation performed on personal data, whether automated or manual, including collection, recording, organization, structuring, storage, adaptation, retrieval, consultation, use, disclosure, transmission, dissemination, restriction, erasure, or destruction.
Data Controller:
The entity that determines the purposes and means of processing personal data. For your account and registration data, Jiggle Fish is the Data Controller.
Data Processor:
An entity that processes personal data on behalf of the Data Controller. For end customer data you upload, Jiggle Fish is the Data Processor and you are the Data Controller.
Data Subject:
The identified or identifiable natural person to whom personal data relates (i.e., you, the user).
Consent:
Any freely given, specific, informed, and unambiguous indication of a data subject's wishes by which they signify agreement to the processing of their personal data.
Sensitive Personal Information:
Personal data revealing racial or ethnic origin, political opinions, religious beliefs, trade union membership, genetic data, biometric data, health data, data concerning sex life or sexual orientation, Social Security numbers, precise geolocation, financial account information, and other categories defined by applicable law.
A2P Messaging:
Application-to-Person messaging, referring to text messages (SMS/MMS) sent from applications or systems to individual mobile phones, as opposed to Person-to-Person (P2P) messaging.
10DLC:
10-Digit Long Code, a type of phone number used for high-volume Application-to-Person SMS messaging in the United States.
TCPA:
Telephone Consumer Protection Act, a U.S. federal law regulating telemarketing calls, auto-dialed calls, prerecorded calls, text messages, and unsolicited faxes.
CTIA:
Cellular Telecommunications Industry Association, a trade association representing the wireless communications industry, which publishes best practices and guidelines for SMS messaging.
Opt-In:
The process by which a user gives explicit consent to receive communications (emails, text messages, etc.) from a business.
Opt-Out:
The process by which a user withdraws consent or requests to stop receiving communications from a business.
Cookie:
A small text file placed on your device by a website you visit, used to remember information about your visit, preferences, and activity.
Anonymization:
The process of removing or modifying personal data so that individuals can no longer be identified, either alone or in combination with other data.
Pseudonymization:
Processing personal data in such a way that it can no longer be attributed to a specific individual without the use of additional information, which is kept separately.
Encryption:
The process of converting information into a code to prevent unauthorized access, ensuring data security during transmission and storage.
Data Breach:
A security incident in which personal data is accessed, disclosed, altered, or destroyed without authorization.
Supervisory Authority:
An independent public authority established by an EU Member State to monitor and enforce GDPR compliance (also called Data Protection Authority).

25. CONSENT AND ACKNOWLEDGMENT
A. By Using Our Services, You Acknowledge and Agree That:

You have read and understood this Privacy Policy in its entirety.
You understand how we collect, use, share, and protect your personal information.
You consent to the collection and processing of your personal information as described in this Privacy Policy.
You understand your rights regarding your personal information and how to exercise those rights.
You agree to receive necessary service communications from us (account notifications, security alerts, etc.).
If you are located outside the United States, you consent to the transfer and processing of your data in the United States.
You understand that you can withdraw consent at any time (where processing is based on consent) without affecting the lawfulness of processing before withdrawal.
You acknowledge that you are at least 18 years old (or 16 in the EU/EEA), or have parental/guardian consent to use our services.

B. Express Consent for Specific Processing
For SMS Marketing Communications:
By opting in to receive text messages, you provide express written consent to receive automated marketing text messages from Jiggle Fish at the phone number provided. You understand:

Message and data rates may apply
Message frequency varies (up to 10 messages per month)
You can text STOP to opt-out at any time
You can text HELP for assistance
Your consent is not a condition of purchase

For Email Marketing:
By providing your email address and checking the opt-in box (or not unchecking a pre-checked box where permitted by law), you consent to receive marketing emails from Jiggle Fish. You can unsubscribe at any time using the unsubscribe link in any email.
For Data Sharing:
Where required by law, we will obtain your explicit consent before sharing your personal information with third parties for their marketing purposes.
C. Withdrawal of Consent
You may withdraw consent at any time by:

SMS: Text STOP to any message
Email: Click "Unsubscribe" in any marketing email
Account Settings: Log in and update your communication preferences
Contact Us: Email support@jigglefish.io

Withdrawal of consent does not affect:

The lawfulness of processing based on consent before withdrawal
Processing based on other legal bases (contract, legal obligation, legitimate interests)
Our ability to send transactional or service-related messages

D. Ongoing Consent
By continuing to use our services after we make changes to this Privacy Policy, you consent to those changes (provided we have notified you in accordance with Section 21).

26. EFFECTIVE DATE AND VALIDITY
Effective Date: February 5, 2026
Last Updated: February 5, 2026
This Privacy Policy is effective immediately upon posting and supersedes all previous versions.
Version: 1.0

27. ENTIRE AGREEMENT
This Privacy Policy, together with our Terms of Service, constitutes the entire agreement between you and Jiggle Fish regarding the privacy and protection of your personal information.
Related Documents:

Terms of Service: jigglefish.io/terms
Cookie Policy: jigglefish.io/cookies
Data Processing Addendum: jigglefish.io/dpa
SMS Terms: jigglefish.io/sms-terms
Acceptable Use Policy: jigglefish.io/acceptable-use


28. GOVERNING LAW AND JURISDICTION
A. Governing Law
This Privacy Policy and any dispute arising out of or related to it shall be governed by:

U.S. Residents: The laws of the State of Missouri and federal laws of the United States, without regard to conflict of law principles.
EU/EEA Residents: GDPR and applicable EU Member State laws.
Other Residents: Applicable data protection laws of your jurisdiction.

B. Jurisdiction and Venue
For U.S. Residents:
Any disputes shall be resolved in the state or federal courts located in St. Louis County, Missouri, and you consent to personal jurisdiction in those courts.
For EU/EEA Residents:
You have the right to bring claims in the courts of your EU Member State of residence.
C. Arbitration (U.S. Residents Only)
Certain disputes may be subject to binding arbitration as described in our Terms of Service. Privacy-related disputes may be exempt from arbitration requirements under applicable law.

29. SEVERABILITY
If any provision of this Privacy Policy is found to be invalid, illegal, or unenforceable by a court of competent jurisdiction:

The invalid provision will be modified to the minimum extent necessary to make it valid and enforceable.
If modification is not possible, the invalid provision will be severed from this Privacy Policy.
The remaining provisions will continue in full force and effect.
The invalidity of any provision will not affect the validity of other provisions.


30. WAIVER
Our failure to enforce any provision of this Privacy Policy does not constitute a waiver of that provision or any other provision. No waiver shall be effective unless made in writing and signed by an authorized representative of Jiggle Fish.

31. LANGUAGE
This Privacy Policy is drafted in English. If we provide a translated version for your convenience, the English version will govern in the event of any conflict or inconsistency.

32. ASSIGNMENT
We may assign our rights and obligations under this Privacy Policy to any successor entity (e.g., in a merger or acquisition) as described in Section 19. You may not assign your rights or obligations without our written consent.

Thank you for trusting Jiggle Fish with your personal information. We are committed to protecting your privacy and providing transparency about our data practices.
For questions, concerns, or feedback about this Privacy Policy, please contact us:
Jiggle Fish Digital Marketing
1118 Hampton Ave Suite 107
St. Louis, MO 63139
United States
Email: privacy@jigglefish.io
Website: www.jigglefish.io

Last Updated: February 5, 2026
Effective: February 5, 2026
Version: 1.0

© 2026 Jiggle Fish Digital Marketing. All rights reserved.

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